Are you on the lookout for e mail advertising and marketing examples to your subsequent marketing campaign?
Creating an e mail that reaches the inbox, will get opened, and is clicked is more difficult than it seems.
From writing e mail copy that converts to visually interesting designs, there are lots of methods to take your e mail advertising and marketing technique to the subsequent degree.
Many manufacturers are already nailing their e mail advertising and marketing campaigns. You will get inspiration from them and run a profitable e mail advertising and marketing marketing campaign to your model.
That’s why, on this weblog, now we have shortlisted the ten greatest e mail advertising and marketing examples for you.
However earlier than you may get to any of that, you continue to want one essential element: to ship out e mail advertising and marketing campaigns, you first want a sturdy record of individuals to ship them to!
The easiest way to develop your record is with OptinMonster, the #1 lead era device! Click on beneath to start out your 100% risk-free OptinMonster subscription to start out rising your e mail record quicker proper now:
With that out of the best way, right here’s a take a look at ten good e mail advertising and marketing examples to encourage you.
10 E-mail Advertising Examples That Work
1. Uber
The primary e mail advertising and marketing instance now we have is from Uber.
Uber does it proper each single time. It has an easy but artistic strategy to e mail campaigns and is aware of tips on how to preserve issues quick.
You may see it within the picture beneath. The textual content is exact, with a transparent name to motion. It really works nice for subscribers who solely have somewhat time and may skip longer texts.
For many who wish to know extra, there’s a hyperlink they will observe.
Uber additionally sends emails that embrace detailed insights into your rides:
2. Starbucks
Second on our e mail advertising and marketing examples record is Starbucks.
Starbucks is aware of tips on how to interact its subscribers. It at all times offers the shoppers a very good purpose to have interaction with its model.
Try the way it leverages Valentine’s day with a unusual message to entice clients to purchase.
3. Airbnb
Airbnb needed to make it to the record as a result of they’re simply concerning the excellent e mail advertising and marketing instance.
Airbnb’s e mail design has contemporary colours, and the copy is gorgeous. This e mail has all the pieces a buyer would need.
In addition they preserve their emails to the purpose with a transparent and robust CTA.
And each publication features a information to completely different cities. The e-mail beneath is all about exploring the wonders of Jordan.
Plus, it highlights different Airbnb adventures that readers can get pleasure from throughout the globe.
4. Chiptole
This e mail from Chiptole would brighten any buyer’s day. In any case, who doesn’t like getting a present on their birthday?
In accordance with the analysis, manufacturers that use birthday emails have 324% greater income than different e mail campaigns.
All in all, birthday emails aren’t solely an effective way of creating your clients really feel particular but additionally work as product personalization whereas rising your gross sales and conversions.
5. Lego
Lego offers us an ideal e mail advertising and marketing instance by utilizing visible enchantment. It even features a video!
This e mail would seize any buyer’s consideration with the eye-catching video and minimal however thrilling copy.
The spotlight of this e mail is that the reader doesn’t want to depart the e-mail to look at the video; it performs straight within the e mail itself.
6. E-mail Uplers
E-mail Uplers, beforehand referred to as EmailMonks, has taken AMP in emails to the subsequent degree. This e mail template instance from E-mail Uplers leverages click-based animation to succeed in subscribers with this Halloween-themed e mail.
When the e-mail recipient clicks on the CTA, “CLICK HERE TO GET THE FEEL,” your entire e mail design adjustments to match the spooky vibes of Halloween. Have a look:
7. Tinder
Welcome emails have a mean open price of 52.9%. Tinder makes good use of its welcome e mail with a artistic GIF for welcoming new clients.
From the modern background and clear CTA to the step-by-step illustration of the sign-up course of, the entire e mail is eye-catching and visually interesting, and that’s why it makes a very good e mail advertising and marketing instance for entrepreneurs.
8. Bonobos
Bonobos make good use of the cart abandonment e mail. It’s an clever option to lure again a possible buyer and recuperate them.
As well as, Bonobos goes a step additional and offers a 20% low cost on the client’s first order. That’s a proposal many individuals would by no means abandon.
You may re-engage your clients with cart abandonment emails like this.
Arrange an automatic e mail sequence to recuperate deserted carts for greatest outcomes. Right here’s all the pieces it is advisable to learn about creating an e mail autoresponder sequence.
Right here’s a tip: use phrases that join with clients straight, like “forgot one thing?” or “nonetheless need it?”
9. BuzzFeed
Do you know BuzzFeed’s e mail publication is certainly one of its prime site visitors sources?
They write nice content material. The whole lot would encourage you to open these emails instantly, from their topic strains to previews.
The publication beneath is from some of the widespread BuzzFeed sequence, This Week in Cats. It delivers the perfect and the cutest cat tales to the subscriber’s inbox each Friday.
There’s a “Expensive Dumb Cat” characteristic within the publication. Like “Expensive Abby,” you may ask the cat a query and get a humorous and sarcastic reply within the following e mail. Now, that’s humorous and attention-grabbing!
10. Saks Fifth Avenue
This e mail by Saks Fifth Avenue may very well be anybody’s e mail design crush. You get all the pieces from stunning cinematography to thrilling content material on this e mail advertising and marketing instance.
It comes with temporary and related descriptions, however if you wish to discover, you may at all times click on on the CTA button for extra.
Wrapping Up
E-mail advertising and marketing permits you to join with clients no matter the place they’re. It’s a technique that your small business can solely develop with.
That’s the place OptinMonster is available in.
With OptinMonster, you may develop your e mail record to start out nurturing leads, driving engagement, and rising income with floating bars, exit-intent popups, scroll field campaigns, and extra.
When you’ve began increase your e mail record with OptinMonster, the e-mail advertising and marketing examples we’ve talked about right here may help you develop contemporary and new e mail advertising and marketing concepts.