Partially one, we undergo Jeff Ferguson’s lengthy historical past in search advertising and marketing. Right here, partially two, we decide up with him beginning his personal company. Jeff defined how he was working at this arbitrage firm, they usually weren’t worthwhile for a decade, after which in a single day, he helped them change into worthwhile, they usually had been making a ton of cash. However they didn’t do it proper, and finally, they took a serious hit. So he was provided a package deal to depart however picked up doing consulting throughout that point. He ran his company for ten years earlier than merging with Amplitude Digital.
He loves company life and doing his personal factor. He’s at some extent in life the place doing his personal factor and proudly owning his company is the place he needs to be. He does write a variety of content material; he shares a variety of recommendation on Twitter and Fb.
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