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Google penalizes French hyperlink community

In 2014, Google’s Matt Cutts tweeted, “Immediately we’re taking motion on a French hyperlink community that violates our high quality tips (Buzzea).”

Buzzea was lower than thrilled about being referred to as a hyperlink community, saying they “oppose this assertion since we by no means stopped wanting to maintain the moral aspect of sponsored articles specializing in high quality and pure hyperlinks created.” On account of the penalty, Buzzea formally referred to as it quits.

Learn all about it in Google Takes Down One other Hyperlink Community, France’s Buzzea.

This was hardly the primary hyperlink community Google had gone after:

Buzzea could be simply the primary of a number of hyperlink networks Google recognized and took motion in opposition to later in 2014:

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From Search Advertising Expo (SMX)

Previous contributions from Search Engine Land’s Topic Matter Consultants (SMEs)

These columns are a snapshot in time and haven’t been up to date since publishing, until famous. Opinions expressed in these articles are these of the creator and never essentially Search Engine Land.

< January 28 | Search Advertising Historical past | January 30 >

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Concerning the creator

Danny Goodwin

Danny Goodwin is Managing Editor of Search Engine Land & SMX. Along with writing day by day about search engine marketing, PPC, and extra for Search Engine Land, Goodwin additionally manages Search Engine Land’s roster of subject-matter consultants. He additionally helps program our convention collection, SMX – Search Advertising Expo.

Previous to becoming a member of Search Engine Land, Goodwin was Govt Editor at Search Engine Journal, the place he led editorial initiatives for the model. He additionally was an editor at Search Engine Watch. He has spoken at many main search conferences and digital occasions, and has been sourced for his experience by a variety of publications and podcasts.

This present day in search advertising and marketing historical past: January 29