Analytics agency Jumpshot shuts down
In 2020, following crucial articles about its knowledge assortment and gross sales practices, analytics agency Jumpshot was shut down by its father or mother firm Avast.
Jumpshot was made well-known inside the web optimization business by SparkToro founder Rand Fishkin’s (closely criticized and broadly circulated) zero-click evaluation and displays.
Articles from Vice, PC Magazine and Motherboard claimed that Avast and Jumpshot had been “secretly harvesting” customers’ looking habits, packaging it and reselling with out their full information.
Fishkin defended the corporate and faulted the publications for what he mentioned was incomplete and biased reporting.
Learn all about it in With Jumpshot shuttered, the place will SEOs get their ‘zero-click’ repair now?
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