Companies have used skilled contact listings to achieve their markets for generations, relationship again to the times when a telephone e book arrived at your step with a thump.
In our digital world, the place thousands and thousands of enterprise contacts are altering by the minute, ZoomInfo simplifies that age-old course of for businesspeople who don’t have any time to lose. Merely put, we assist individuals join with one another to conduct enterprise.
The mixture of our best-in-class enterprise contact knowledge and industry-leading software program helps prospects outline their market, ship their message, and shut extra offers. This environment friendly and efficient edge is what each enterprise is searching for and why the common SalesOS buyer willingly pays greater than $30,000 a 12 months for it.
However for nonprofits, startups, and small companies, this type of funding could be prohibitively costly. Our resolution for these potential prospects is ZoomInfo’s Neighborhood Version (CE), which supplies entry to our enterprise knowledge and insights — for free of charge to its subscribers. Every subscriber accesses the identical knowledge set as our SalesOS prospects, opening up new markets for smaller organizations.
In change free of charge entry, CE customers share enterprise contact data from their electronic mail accounts with ZoomInfo. The kind of data shared is what you’ll discover on a resume or enterprise card: firm, job title, electronic mail addresses, and telephone numbers. Person contributions and participation make our enterprise knowledge higher for everybody. Additionally they make CE extra invaluable for the following particular person seeking to be a part of.
Nonetheless, we perceive that even when the info gathered is low-risk, we’re gathering and offering it at scale. Information privateness is a high precedence at ZoomInfo. We’ve funneled huge quantities of time, assets, and power into regularly bettering our privateness requirements. We make sure that knowledge sharing by way of CE complies with our industry-leading privateness practices.
Let’s break down precisely how CE opens up markets for small companies whereas conserving your privateness protected.
Privateness is a Precedence
Greater than 100,000 small and medium-sized companies make the most of our CE, which connects them with their subsequent greatest prospect eight occasions extra continuously than outdated handbook strategies, corresponding to net searches.
As a result of our focus is on serving to businesspeople join with one another to do enterprise, we restrict the info collected by CE subscribers to skilled contact and profession profile data. We’re not taken with any particular person’s shopping for habits or delicate private knowledge. CE customers run an utility in their very own setting that identifies, filters, and extracts the business-related data of their electronic mail contact listing, electronic mail headers, and electronic mail signature blocks, and shares that knowledge — and solely that knowledge — with ZoomInfo.
ZoomInfo takes privateness very significantly, and we maintain ourselves accountable for upholding the best {industry} requirements. We comply with relevant legal guidelines within the areas the place we gather and obtain knowledge and the place individuals entry our platform. This contains adherence to legal guidelines such because the EU’s Basic Information Safety Regulation (GDPR) and the California Shopper Privateness Act (CCPA) in California.
We’re devoted to being an {industry} chief in knowledge privateness and safety, which is acknowledged in our memberships and certifications with trusted third-party knowledge privateness and safety organizations, corresponding to ISO, TrustArc and SAFECode.
We count on CE subscribers to fulfill these similar excessive requirements. Earlier than registering, each consumer should comply with our Neighborhood Version Phrases of Use, which requires subscribers to make use of the info they get from ZoomInfo lawfully, respecting the rights of each particular person on our platform.
This settlement additionally applies to the data customers share with ZoomInfo. It requires new subscribers to substantiate that they’ve the precise to supply ZoomInfo with data — each from their employer and from a authorized standpoint. Nobody can subscribe to CE with a private electronic mail, which helps make sure that solely business-related data is supplied to ZoomInfo.
In the event you really feel these actions aren’t sufficient, you even have a say in how we share your data.
You Have Management of Your Information
ZoomInfo helps people sustaining management over their knowledge, in addition to the way it’s distributed and used. That begins by letting individuals know their data has been added to our database.
We promptly notify people all over the world when their data is added to ZoomInfo’s database, no matter whether or not native legal guidelines require us to supply this discover. This can be a degree of dedication to knowledge transparency hardly ever seen amongst different firms in our {industry}.
Since 2021, we’ve despatched greater than 100 million privateness notices. In 2022, we took privateness notification a step additional with a re-notification program, emailing people so they continue to be conscious of their continued presence on ZoomInfo and their skill to choose out.
Our devoted electronic mail administration staff is at all times bettering its processes to make sure that not solely are these emails being despatched, however that they arrive efficiently within the right inboxes.
A lot of our prospects additionally use the GDPR as a benchmark for international privateness compliance, and our notifications are designed to be GDPR-compliant, whatever the knowledge topic’s location. We make each particular person conscious of what data we course of and why, the place the data got here from, and the way lengthy we’ll maintain it.
Our notifications additionally embrace clear directions on modify or take away the contact data that has been collected. A lot of the opt-out requests we obtain are processed in just a few hours.
Nonetheless Have Questions?
We work onerous to create a product that helps knowledge minimization, emphasizes privateness, and supplies actual worth to our subscribers. We need to be as clear as doable and are completely happy to reply any questions. In case you have a query, please don’t hesitate to get in contact at [email protected].